Sunday, February 13, 2011

Facebook and Renewable Energy

A Climate Campaigner for Greenpeace India writes to me as follows, and I pass it on in the hope that at least one or two of my readers who have not yet asked Zuckerberg to support renewable energy will do so:

Dear Prabhu,

Facebook, one of the biggest social networks, has over 500 million users. If it were a country it would be the 3rd most populous in the world. Unfortunately, this huge network is choosing dirty energy to power itself.

Facebook plans to start a new data center in Oregon, USA, which will be powered by coal. The same coal which threatens forests, wildlife and the entire environment.

People from across the world have been asking Facebook to go green by using renewable energy to power the network.

Recently they have started to move, but nowhere near enough. To encourage them to do so, we have now given Facebook a deadline - Earth Day, April 22, 2011.

Can you ask Facebook CEO Mark Zuckerberg to pledge to go coal free before Earth Day? If so, please click

Facebook is big and getting it to power itself from renewable energy will help make a big difference. It will be difficult for Mark Zuckerberg to ignore a demand made by its current and potential users. People from all over the world asking him to go green will help put pressure on him to act.

Coal is the largest single source of carbon dioxide, leading to runaway climate change. All this is happening when we have viable renewable energy options which are clean and green.

With the kind of reach and power Facebook enjoys, it can easily set a green example for the rest of the world and the IT sector to follow. Remind Facebook to keep its deadline.

Ask Mark Zuckerberg to take the pledge.

Thanks a billion!" Sphere: Related Content

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