Thursday, April 27, 2006

Another Fair Trade outlet - but one that also builds community

I am always delighted to hear of individuals doing positive things, however small, to help make the world a better place.

Particularly when those individuals become friends. This is the case with Nathan George, whose newish effort, Ambata, I am happy to recommend. "Ambata" is a Swahili word, meaning "to join, connect, hold together". What is special and different about Ambata is that it tries to use its products to help strengthen the communities that buy its products.

For full details of how you can become an associate, providing fair trade products to your friends and helping to strengthen your community, please go to
www.ambata.org

I should mention that I hold no shares in Ambata, and benefit in no way from Ambata, beyond the warm glow of satisfaction in helping another "good business" effort on its way.

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